Your Skin. Your Choice.

The philosophy behind our new identity is simple yet profound: Your Skin. Your Choice. Gone are the days when make-up was solely about covering up. Today, it’s about embracing the freedom to present yourself however you choose—whether that means enhancing your natural beauty, achieving full coverage, or anything in between. Dermacolor is no longer just about hiding; it’s about revealing, empowering, and transforming on your terms.

The Dermacolor System: High Performance Meets Versatility

Dermacolor is renowned for its professional-grade, high-performance formulas, trusted by make-up artists and everyday users alike. Our system consists of three essential steps that ensure ultimate coverage, long-lasting wear, and waterproof protection:



1. Dermacolor Camouflage Creme – High-Pigment Coverage
Dermacolor Camouflage Creme is the heart of our system. With its highly pigmented formula, it provides seamless correction for skin imperfections, discolorations, and scars while maintaining a natural finish. Designed for all skin types and tones, it offers an extensive range of shades, ensuring that every individual finds their perfect match.



2. Dermacolor Fixing Powder – The Key to Durability
Setting your Camouflage Creme with our finely milled Fixing Powder ensures a flawless, long-lasting result. This powder mattifies the skin while enhancing the durability of your coverage, making it resistant to smudging, sweat, and water.



3. Dermacolor Fixing Spray – Extra Protection for Confidence
For added longevity, our Fixing Spray locks everything in place. Whether facing a long day, a special event, or extreme weather conditions, this final step guarantees smudge-proof, transfer-resistant wear—so you can go about your day with confidence.

Dermacolor Campaign: Empowering Authentic Beauty

With our new campaign, we shift the narrative from hiding to highlighting. Our visual storytelling no longer focuses on struggle but rather on choice and empowerment.

• Before Images: Embracing Authenticity
We showcase individuals in their natural state—smiling, confident, and comfortable in their own skin. These images reflect a modern, positive attitude toward beauty, reinforcing that make-up is an option, not a necessity.



• After Images: The Power of Transformation
The same individuals are then presented wearing Dermacolor Camouflage, revealing how make-up can be a tool for personal expression and empowerment. Whether someone chooses a full-coverage look or a subtle enhancement, the decision is entirely their own.

Why Dermacolor is Unique

Dermacolor stands apart in the world of professional and consumer make-up for several reasons:
• Unparalleled Coverage: High-pigmentation ensures flawless results for a wide range of skin concerns.
• Inclusive Shade Range: With an extensive selection of colors, our products cater to all skin tones and undertones.
• Long-Lasting & Waterproof: Designed for durability, our system ensures all-day confidence without the need for constant touch-ups.
• A New Approach to Beauty: Our rebranding focuses on self-confidence, mental well-being, and the power of choice rather than just concealing flaws.

Your Beauty, Your Decision

With Dermacolor, there are no rules—only options. Whether you want to embrace your natural beauty or create a perfected finish, our products are here to support you. Make-up is no longer about what you have to cover, but what you want to reveal.
Join us in this new era of Dermacolor and celebrate the freedom to be exactly who you want to be, every single day.

Dermacolor. Your Skin. Your Choice.